Halo Action Figures - No More?
While doing my daily new readings, came across an article on a little company called Joyride Studious, then do toys for this little known series called Halo.
The writer of the blog goes on further with the negative news:
“I shot an email over to the Johnny Lighting folks to see just what was going on. Apparently, the RC2 corporation that owns Johnny Lightning, Joyride, and several other brands announced in January of 2007 they were discontinuing most of it’s collectibles lines. I couldn’t believe it at first. I’ve been cruising toy websites and reading ToyFare since Toy Bender started, and don’t remember seeing this mentioned anywhere. While I couldn’t find the exact press release stating JoyRide’s demise, I did find some extremely boring financial statements that confirmed that this is sadly true.”
My thoughts below;
In the end, I believe that this may just be the ‘changing of the guards’ .. out with the old Halo 2 product studios, in with the new studios to product bigger/better Halo 3 merchandise (even though I can’t say I was ever complaining about the Halo 2 figures)
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